[wdvltalk-social] Imprint title - help requested

[Joe Fawcett]

Joseph

How about something like "Get a Grip"?


Joe
http://joe.fawcett.name

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From: "joseph harris" <smilepoet at vfemail.net>
Sent: Sunday, August 10, 2008 11:18 PM
To: "Web development and beer" <wdvltalk-social at wdvltalk-social.org.uk>
Subject: Re: [wdvltalk-social] Imprint title - help requested

> From: "David Blakey"
>> At 02:54 11-08-2008, you wrote:
>>
>>>I had settled on 'Don't Panic Books' as an imprint for books
>>>dealing with grim situations that could be recovered. A Domain
>>>search ealry this year indicated the .co.uk name was available.
>>>However I now find it was registered last year, and is for a 
>>>new
>>>bookshop named Don't Panic. Apart from any isisues of rights 
>>>I,and I
>>>am sure they, would not welcome the confusion.
>>
>> If you are convinced that this branding format isn't tired, 
>> then you
>> might want to repeat or reword your own description.
> 
> Convinced would be a strong word for my position, but I suspect 
> the imprint name would help greatly in explaining the book with a 
> glance at the cover, specially while it is only pdf.
> 
>>
>> 'Grim' and 'recovery' could be starting points, and if you 
>> change
>> 'recovery' to avoid medical connotations, you should be able to 
>> come
>> up with something snappy.
>>
>> 'Revival' or 'regain'?  'Renew'?
>>
>> There might be something with 'Harris' and 'harass', without 
>> being
>> too long-winded.
> 
> These are all a help. I'll be sleeping on it and probably not get 
> back to it before Tuesday so it provides a lot of material to 
> wander round the vacant spaces of the cranium.
> 
>>
>> I do think that snappy titles can imply lack of depth.
> 
> The title of the book itself is Control Your Debt Crisis on Your 
> Own Terms: Making Creditors and Debt Collectors Obey the Law.
> 
> I don't think
>> that anyone facing a real crisis in management picks up a One 
>> Minute
>> Manager book, for instance.  I would read those titles in my 
>> leisure
>> as a way of finding out how to improve my business.  I think 
>> that
>> your books will be aimed at people who want to stop the 
>> imminent
>> failure of their businesses, so something more 'solid' might be
>> better.  So 'Business Recovery Books'?
>>
>> Regards,
>> David
> 
> Certainly recovery is a good angle, and for this 'recover your 
> life' might be the direction I would see. I could simply use the 
> publisher name 'S P Publications' but it doesn't say anything 
> useful, supportive or marketing directed. An imprint gives the 
> opportunity to draw like books into a recognisable name, like 
> Dummies' and Idiot's books and Teach Yourself. Three marvellous 
> ones [in this form known as series titles, but doing the same 
> job] - but they are taken ;-(.
> 
> Joseph 
> 
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